Thursday, November 4, 2010

Eeeek! The Brazilian Blowout/Keratin Treatments

( image from The New York Times)
As I was eating my oatmeal this morning and reading the New York Times, I saw an article on the dangers of the Brazilian Blowout and decided to finally read about it.

I think when this process became more popular people were attracted to it being "safer" and less permanent than relaxers. The less permanent part is true. This process lasts a few weeks to a few months (but if you want the effects to continue you will obviously still need to get your roots touched up).

The picture above says enough to why I wouldn't endorse this product. Despite claims that the formulations are now formaldehyde free, salons are using industrial strength respirators and one salon even designates a special floor for the process. WHAT?!
I have been to many hair salons and witnessed the relaxer process, yes women wear gloves, but never a respirator mask. That's insane.

Beauticians have reported nose bleeds, breathing problems and eye irritation from this process in the past, which sparked the need for research. Imagine putting those chemicals on many heads throughout your work week. I'd rather not.

Clearly money and profit is the real issue. The Brazilian Blowout can range from $250- $700 and continues to become increasingly popular for those who want to "tame" their curls and frizzy hair.

Hmmm.


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